Kindness Matters is a campaign designed to change the way people interact with each other. It is the legacy of 13 year old Peyton A. James, who took his life after years of bullying.
In this world of technology and constant communication, it’s often difficult to escape the ridicule that seems to be everywhere. The purpose of Kindness Matters is to change the dialogue that takes place between people every day. Making a change on a global level is a challenge and it isn't something that only needs to be done in schools or in sound-bites. It is something that everyone, both young and old, can work together to accomplish.